Strategic Planning
BUS-606 Course, rev 0524 on May 1, 2024
Course Description

This course explores strategic planning principles, methodologies, and best practices which involve activities in defining an organization�s purpose, setting goals, and laying out a course of actions for long-term success. This course covers the fundamental concepts and importance of strategic planning; environmental analysis; formulation of vision, mission, and core values; goal setting and objective development; strategic models and strategy formulation; strategy implementation; monitoring and evaluation; strategic change management; and strategic communication.

TUITION AND FEES
Tuition per credit unit:
$ 100
Misc. Fee per credit unit:
$ 10
CREDITS and PREREQUISITES
Credit units:
3
Prerequisites:
None
PROGRAMS
MBA