Product Development
BUS- 304 Course, rev 0524 on May 1, 2024
Course Description
This course explores the concepts, processes, and tools in developing new products. This course covers consumer needs analysis, market research, conceptualization, planning, design, development, and product launching. This course requires BUS-204 as a prerequisite
TUITION AND FEES
Tuition per credit unit:
$ 100
Misc. Fee per credit unit:
$ 10
CREDITS and PREREQUISITES
Credit units:
3
Prerequisites:
BUS-204
PROGRAMS
BBA,